Notino's culture

is based on the connection we have with our smart customers.

We make smart decisions because we listen to our smart customers feedback and use it as our compass.
This simple and effective solution allows us to turn customers into loyal brand advocates.

Our Vision

At Notino we believe that beauty should be accessible for everybody. Because beauty can empower and transform. When people feel at their most beautiful selves, they are more creative and confident to achieve their dreams and they make the world beautiful in return.

Notino makes high quality beauty accessible to smart people by merging every day technology with great value beauty products and advice since the launch in 2004.


Notino. The good value of beauty.


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